The Foundation

The foundation was laid when a young boy in his teens, Abbas Abdul Rahim Hajoori began his career selling aerated soft drinks made by various British Bottlers. Young Hajoori had the tremendous vision to prove the competence of Indian Brands vis-a-vis foreign brands.

It was this vision that laid the foundation of a new era in the Indian soft drink Industry in the form of Hajoori & Sons which was to later come out with one of the phenomenal brands in India "Sosyo". 1923 saw the foundation of Hajoori & Sons in Surat, Gujarat, but fate did not deem to let the founder enjoy the success. The reins were taken over by Mr. Mohsin Abdul Rahim Hajoori, after the untimely demise of his elder brother. He did not have to look back since then.

Mr.Abbas Abdul Rahim Hajoori	Mr. Mohsin Abdul Rahim Hajoori

With the renewed vigour of the next generation, the business reached new heights in the 70's and 80's. Today "Sosyo" has become a formidable brand and is all set to grow further.